Welcome to Marticulate

Get ready to embark on a journey with us as we revolutionize the way technology companies approach their GTM strategy and marketing. Our deep industry experience combined with cutting-edge artificial intelligence (AI) will empower you to take your account-based marketing to new heights.

Evaluate and advance marketing strategies, including category creation, brand leadership, demand generation, partner activation, with a focus on leveraging AI.

  • Market Research and Positioning

    Whether you are a newcomer, looking for market expansion, or aiming to establish market leadership, Marticulate evaluates company positioning, strategies, execution plans, and performance tracking. Our expertise guides you through brand creation programs that synchronize your AR and PR initiatives for optimal results. Plus, we assist in developing customer messaging that resonates throughout their buyer's journey.

  • ABM and Demand Generation

    Are you struggling with creating a feasible ABM plan? Do you find yourself uncertain about how to budget or establish KPIs for your upcoming annual plan? With new products or campaigns in the pipeline, you might be uncertain about the most appropriate marketing strategy and blend. Fortunately, Marticulate specializes in developing personalized plans that align with your goals and budget, ensuring optimal results.

  • Artificial Intelligence (AI)

    Are you feeling overwhelmed by the amount of information on AI and unsure of how to begin? Look no further. Marticulate offers clear and concise explanations of AI options and develops customized programs that suit your company's needs and level of market maturity. AI isn’t limited to content creation, but also extends into areas such as idea generation, efficiency improvement, content distribution, and performance measurement.

Find out more.

Marticulate Services

  • Select this service if you need help with brand strategy, positioning, category creation or leadership, analyst or press relations.

  • Select this service if you need help with building budgets, assessing your demand generation programs, optimizing for ABM, or understanding reporting, KPIs, and attribution..

  • Select this service for assessing AI readiness and programs. Learn what current vendors provide and how to evolve your AI strategies for a competitive advantage.

  • Chose this service if you want to understand your PR reach and opportunities. The AR audit will also assess your analyst program and review strategies for engaging with analysts and gaining research coverage.

  • Select this service if you are looking to build out your reseller partner, MSSP, industry or technology alliance programs. Assessments include partner programs, demand generation, and partner enablement.

  • Select this service is you need a part-time executive with in-depth expertise to run your marketing team and focus on KPI driven outcomes.

Marticulate's Contribution to the Brand Leadership

Marticulate is committed to helping technology companies excel in their GTM strategy and marketing innovation endeavors. With extensive industry experience and the infusion of artificial intelligence (AI), Marticulate enables better account based marketing for businesses. Tap into the power of Marticulate's expertise and drive your brand forward.

Getting Started With Marticulate

  • Discovery & Planning Sessions

  • Audit Existing Programs

  • High-Impact Ideation

  • Innovative & AI Infused Design

  • Execution & Measurement

Let's Get Started

Contact Us

Whether we come as a Fractional CMO or to focus on planning or key initiatives, our goal is to provide the expertise and insights to drive quick and innovative market growth for companies of all sizes and marketing maturity.